Microsoft Fights Back with I’m A PC ads

September 22, 2008 · Filed Under Infotech, Videos, Marketing

Remember all the hype about the “I’m a Mac” campaign of Apple? Now, Microsoft’s scores big and their creative guys (read: agency) recently came up with their own ”I’m a PC” version. Perhaps as a countermeasure, the “I’m a PC” ads have the ingredients of effective communication - hitting home at emotions. Superb marketing at its finest.

See it for yourself. You be the judge.

I’m still a PC user, just because a Mac is too expensive for me at the moment. Btw, keep your eyes peeled for the celebrity cameos.

Saw this at Mike Abundo’s blog.

Ciao!

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Comments

5 Responses to “Microsoft Fights Back with I’m A PC ads”

rowmel on September 23rd, 2008 11:43 am

wow, epic. pc comes back with total ownage.let’s see them hippies fight back.
Mike Abundo on September 23rd, 2008 2:54 pm

By appealing to real people instead of “cool” people, Microsoft makes the Mac ads suddenly look shallow.
GM T on September 23rd, 2008 9:35 pm

This is a war now…
tiborsho on September 25th, 2008 2:40 am

im a pc ! i play online games
Geneo on October 5th, 2008 12:15 pm

Im a PC and I use Linux.