JC Medina Interview On Advergaming

August 6th, 2007 4 Comments

Ok… another video (just saw this again on inquirerdotnetvideos. Thanks, guys) and it’s an interview of our New Media Director, JC “cool-but-sure” Medina.

JC and his gang (Codamon and the lovely Pam, who’s a Perfect World addict now!) are busy trying to seek partners and show them the values of advergaming or, in our case, in-game advertising. Nestle/Nescafe have already invested into FlyFF and have quests inside the game specifically tailored for their brand.

Dim the lights please…

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  • http://www.medina.ph JC

    Woot woot! Thanks Mon!

  • Blackwolf

    Can you imagine the NES version of Super Mario Brothers with streamers of Nike placed at strategic points of the game (like the flag Mario pulls up)? Or Santi’s Deli logos on the mushrooms? Or a Turtle Wax emblem on King Koopa?

    Yup, Toto. This ain’t Kansas no more…

  • http://gmtristan.com GM T

    Commerce is like that. Dontcha love it? :)

  • Pingback: Video Games to Outsell Music | gmtristan.com


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